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How do you educate the nation on good and bad times to use energy without sending them to sleep?
You make it sexy…
OVO Power Nap, a live mediative Alexa audio experience voiced by actor James Norton. Which uses live data from the national grid to tell you if it’s a green (or not so green) time to use energy.
James seductive tones kept people coming back… And our small audio campaign with limited budget caused quite the stir in the press. And in industry audio and tech awards.
Awards:
Campaign Magazine: Audio Idea of the Year 2024. Campaign Media Awards: Best Use of Audio 2024